Helpingpeoplesucceedinrealestate.
Founded in Seattle in 2021, Mainview builds the technology and intelligence that power the modern real estate ecosystem. Through Mainview.com, we deliver a professional-grade market intelligence platform engineered to the demanding standards of top real estate professionals, giving agents, analysts, and market-savvy buyers and sellers access to granular local data, neighborhood insights, and property analytics. For busy agents ready to scale, the Mainview Business Platform serves as an AI-native operational engine that learns your business, powers your websites, and automates high-priority work, freeing you up to spend more time with clients.
Our vision is a real estate market rich with clarity, efficiency, and high-quality service.
Why we started
Amplify meaningful work. Give agents more time for people, relationships, and work that makes a difference.
Simplify everything. Automate or eliminate unnecessary tasks, not create new ones.
Make better decisions easier. Put clear, accurate market and property information at your fingertips, exactly when you need it.
Grow business, not workload. Help agents consistently win better business without working longer hours.
Make work life better. Less stress, more freedom, and more evenings and weekends with family.
Bring great business closer to home. Help agents build stronger local relationships and work with clients they enjoy.
Mainview Business Platform
An AI-native business platform for real estate agents that understands your goals, strengthens your relationships, and helps grow your business—not your workload.
Premium websites. Beautiful, individually branded websites with sophisticated property search and rich local information.
CRM and follow-up. Intelligent organization of contacts, communication, opportunities, and follow-up.
Marketing automation. Thoughtful, consistent marketing across listings, websites, email, and other channels.
AI assistant. An assistant designed to recognize needs, identify opportunities, and prepare solutions before agents have to ask.
Workflow automation. AI-powered workflows that help move work forward, with professionals retaining control over important decisions.
One unified platform. Less administration, fewer disconnected tools, and more time for clients and meaningful work.
Personal branding. Every site and marketing piece carries the agent's own brand, and agents own their client relationships.
Mainview.com
Providing a clearer, richer view of real estate, with comprehensive resources for exploring properties, understanding markets, and discovering what matters.
Properties. Detailed listings, property histories, and comprehensive real estate information.
Market intelligence. Meaningful statistics, trends, comparisons, and analysis.
Neighborhoods. Curated local knowledge, market activity, and community insights.
Condominiums. Building-level information, property details, and market trends.
News and discovery. Interesting developments, real estate stories, and emerging trends.
Home price index. Price trends for every city, charted over one to ten years.
Free public access. Built for real estate professionals, and free for buyers, sellers, homeowners, and anyone interested in real estate.
Better together
Our products share more than a name.
One intelligent foundation. Shared real estate data, software infrastructure, and AI capabilities support every Mainview experience.
Information that works harder. Insights developed for mainview.com strengthen the websites and tools available to Mainview professionals.
Built from experience. Close relationships with real estate professionals continually inform our technology.
Compounding improvement. Advances in one product make the entire platform more capable.
Designed to grow. A shared foundation that supports new markets, capabilities, and ways of serving real estate professionals.
What we believe
Software should know who it serves. Understand each customer's goals, preferences, relationships, and priorities.
Anticipate, don't just respond. Recognize needs, identify opportunities, and prepare solutions before being asked.
Be an always-on advisor. Remember what matters and continuously help people move toward their goals.
People should do what people do best. Amplify human judgment, creativity, trust, and relationships—not replace them.
Focus on outcomes, not features. Measure success by what people accomplish, not how many tools they use.
Design around real people. Understand how people actually work, not how we assume they work.
Design is part of the solution. Beautiful, intuitive experiences make complicated things easier.
Clarity beats noise. Prefer facts over hype, substance over spin, and useful information over clutter.
Depth creates value. Deep local knowledge, rich data, and sophisticated technology produce better insights.
Trust is earned. Protect information, communicate honestly, take responsibility, and keep our promises.
Keep improving. Listen, learn, refine, and discover entirely new ways to solve problems.
Choose good people. Work with talented, thoughtful, likable colleagues, clients, and partners.
Enjoy the work. Build things we're proud of and have fun along the way.
Our team
Erik Wicklund
Founder, Mainview
Erik founded Mainview in 2021 and leads the company's product, design, and engineering.
Real estate since 2004. Began in land acquisition for a Seattle home builder.
Real estate technology. Has developed software throughout his real estate career.
Brokerage experience. Founded and operated Wicklund Real Estate, a Seattle brokerage.
Software background. Previously developed software for a SaaS startup.
Education. Studied cognitive science, with a focus on human-computer interaction, at the University of California, San Diego.
Home. Seattle, with his wife and three children.
His approach combines firsthand industry experience, software engineering, and a longstanding interest in how people think, work, and interact with technology.
Our roots
The Mainview platform grew out of the custom software originally built for Wicklund Real Estate, a Seattle brokerage. Years of daily use inside a working real estate business shaped how it handles listings, clients, and markets. In 2021 that software became its own company, built to serve real estate professionals everywhere.
Seattle is where we learned to build deep. We know its neighborhoods, condo buildings, and market history in detail, and that knowledge powers mainview.com, which launched in October 2026. That depth is our foundation for bringing the same quality of information and insight to every new market we enter, and our ambition is to become one of the most trusted and useful names in real estate information.
Looking ahead
We believe the next generation of software will be fundamentally different.
Instead of asking people to learn complicated software, software will learn how to serve complex people.
It will understand their businesses, remember their priorities, anticipate opportunities, and continually help them make progress toward their goals.
For real estate professionals, that means more productive businesses, stronger client relationships, better service, and more time for the parts of their work they enjoy most.
We're building Mainview for that future.
Mainview. Helping people succeed in real estate.